Fashion | Pure London A/W 2014

On Tuesday (11th February) my university course and I went to London to visit the Pure Trade Show. Pure is an industry event (althgouh the public can visit) held twice a year showcasing the up and coming trends. Tuesday's exhibition was all about Autumn/Winter 2014/2015, which tied in well with London Fashion Week that started a couple of days later.

When we initially arrived we had a look around the stalls and displays, getting an idea of  retailors will be offering next season. After that we all watched the first seminar of the day - "Womenswear Catwak" which demonstrated an "inspirational line-up" of the trends, fabrics and silhouettes on offer next season. 

This was shortly followed by a talk from WGSN presenting their trend forecast for the season. For those of you who don't know, WGSN is a company which predicts future trends, key items and how each season will transition into each other - which I had previously created mood boards for.

We ended the day with another seminar - the "Spirit Catwalk". This showcased collections from the younger, more youthful fashion brands, while also featuring emerging designers. This was definitely my favourite part of the day! 

Bariano

Dead Lovers

Forever Unique

Glamorous

Kuccia

Neon Rose

Flick Fashions

J'dore

Stroppy Cats

The Pretty Dress Company

The Style London

Chi Chi London

Which brand is your favourite?

Laura x

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